徐行瑜珈 品牌識別設計

徐行瑜珈 品牌識別設計

徐行瑜珈 品牌識別設計

徐行瑜珈,LOGO以「鋪王式」瑜珈體式為靈感,結合自然山形與流線筆觸,象徵身體與大地的對話。上圓下實的構圖,呈現出天地合一、動靜平衡的意象,墨綠色調呼應品牌的沈穩與寧靜氛圍,緩慢、深層的身心練習體驗。

尋找身心靈的平衡穩定,用溫暖且柔軟的心感受我們所存在的空間,我們存在的世界。

Inspired by the “Puppy Pose,” the logo blends the shape of a mountain with flowing brush strokes, symbolizing a connection between the body and the earth. Its composition—solid below and enclosed above—reflects the harmony of heaven and earth, and the quiet balance between movement and stillness. The deep green tone evokes calmness and serenity, echoing the brand’s slow and mindful approach to body-mind practices. joko-space invites you to seek balance and stability, and to feel the world we live in with warmth and softness in your heart.

Whom

徐行瑜珈

徐行瑜珈

徐行瑜珈

What

CIS

CIS

CIS

When

2023

2023

2023

How

Brand Planning

Brand Planning

Brand Planning

marketing@howwhystudio.com

marketing@howwhystudio.com

04–22220501

台中市中區平等街81號2樓

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